Morning, Noon, or Night?
Breakfast, Lunch, or Dinner?
Football, Baseball, or Basketball?
Green Tea, Black Tea, or Herbal Tea?
Sugar, Splenda, or Stevia?
Red, White, or Rosé?
Spicy, Salty, or Sweet?
Sandwich, Soup, or Salad?
Cashmere, Silk, or Linen?
Black, White, or Color?
Is your closet messy or neat?
What’s your favorite room in your home?
What do you collect?
I try not to collect things but try to collect memories
Dream dinner guest?
My Sunday ritual is to have no plans at all and see what happens. However, it is usually spent with family and more often than not we go on hikes nearby.
A nice bouquet of tulips
Nothing better than fresh clean laundry
Everything is good in moderation – no cheating
Favorite place to escape to when you need a moment of respite?
I go for a run/walk in nature.
Talent you’d like to have?
I wish I had the ability to sing or play an instrument.
Quality you want to be remembered by?
That I gave it my all – whatever it is.
Best thing about where you are from?
I am from Iceland. The fresh air and the beautiful untouched nature.
What does Considered Luxury mean to you?
Quality, thoughtfulness and attention to every detail – and last but not least the feeling it evokes
What was the inspiration behind starting your brand?
It first started with research on the ecosystem of the Blue Lagoon and the beneficial effects of bathing in the Lagoon. Soon People requested for products to take home with them to continue their wellbeing at home – that was the seed that started it all.
Give three words that describe your brand?
Pure, Potent, Proven