Klaartje Schade

Get to know Co-founder of Mwani Zanzibar…

What was the inspiration behind starting your brand?
Our first inspiration behind the brand were the 23,000 women seaweed farmers of Zanzibar who faced a future without hope. This was a unique challenge which we wanted to resolve. As we embarked on this journey, a path gradually unfolded before us. The team’s continued dedication and years of constant resolve to become better, blossomed into what Mwani Zanzibar is today.

To us, this legacy serves as a testament to the potential within each of us, waiting to be recognized and nurtured. All it takes is someone who sees that potential and believes in us enough to empower us to thrive.

Astrological sign?

“Onwards and upwards” It is the only way to go.

Morning, Noon, or Night?
The morning! I try to catch the sunrise every morning to reflect and get direction.

Coffee, Tea, or Juice?
Coffee! It keeps me going.

Wine, Beer, or Tequila?
A wine – but only if a brilliant one! Life is too precious for poorly made wine.

Spicy, Salty, or Sweet?
All three!

Bar, Dance Floor, or Couch?
Can I choose a tent?

Cashmere, Silk, or Linen?
Silk – it feels like a soft embrace

Black, white or color?
White – to me it symbolises new beginnings and hope.

Silver or Gold Jewelry?
Neither, I’m concerned about mining’s impact on people + planet.

Carry-on or Check Luggage?
Check luggage – I don’t want to lug around a thing!

What’s your favorite room in your home?
Our patio, it faces the ocean and is where I feel happiest.

What do you collect?
Letters from friends and family.

Dream dinner guest?
An individual that lives 150 years in the future from now. The questions would go on forever…

Sunday ritual?
Playing with my children with abandon

Favorite flower?
Orchids. They need constant care and love to blossom. They teach me too pay attention.

Favorite scent?
The smell of the earth after the rain OR the smell of the savannah at Mana Pools nature reserve in Zimbabwe – it is the scent of my childhood and makes me feel boundless.

Favorite place to escape to when you need a moment of respite?
Off the grid and lost in the wilderness

Quality you want to be remembered by?
That I was playful and an adventurer

Best thing about where you are from?
I am not from one place, whereby perhaps the best thing about it is that I feel connected to all cultures, races and religion and can relate to them all.

It’s hard not to be reminiscent of the past, and be distracted by the future. How do you strive to live in the moment?
I have never been a person who reminisces over the past that much. I am, however, a person that can over-think the future ahead. I learned to celebrate and digest today’s wins and losses as this keeps me in the moment.

What does Considered Luxury mean to you?
I believe that in Considered Luxury, each product is crafted with utmost care and intention to achieve the highest quality. This entails using processes that uphold the integrity of the materials. Considered Luxury transcends the physical product; it encompasses a profound respect for the artistry involved and acknowledges its interconnectedness with nature and the community. Truly considered luxury recognizes the impact of its actions on the environment and society, assuming the role of a custodian committed to preserving the delicate balance of our planet. This responsibility is upheld with the same dedication as the creation of the product itself. It’s about appreciating the journey of creation as much as the final product itself.